AURA — PRIVACY POLICY Last updated: April 12, 2026

This Privacy Policy explains how Aura ("we", "our", or "us") collects, uses, and protects information when you use the Aura iOS application ("App"). By using the App you agree to the practices described below.

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1. INFORMATION WE COLLECT ────────────────────────────────────────────────────────────────────────────────

1.1 Camera & Image Data The App requests access to your device camera solely to perform real-time colour season analysis. All image processing is carried out entirely on your device using Apple's on-device machine learning frameworks (Vision, Core Image, AVFoundation). No photographs, video frames, or derived biometric data are ever transmitted to our servers or any third party. Images are processed in memory and discarded immediately after analysis.

1.2 Colour Season Result The colour season result calculated by the App (e.g. "True Winter") is stored locally on your device using Apple's UserDefaults. This data never leaves your device unless you explicitly share it yourself.

1.3 Subscription & Purchase Data When you purchase a subscription, payment is processed entirely by Apple through the App Store. We do not collect or store your payment card details. We use RevenueCat, Inc. as our subscription management platform. RevenueCat may collect:

• A pseudonymous app user identifier
• Purchase and entitlement status
• App version and platform information RevenueCat's Privacy Policy is available at: https://www.revenuecat.com/privacy

1.4 Analytics & Crash Data We may collect anonymised, aggregated crash reports and usage statistics through Apple's built-in tools (App Store Connect Analytics, TestFlight) to diagnose technical issues and improve the App. This data does not identify you personally.

1.5 Information You Do Not Provide Aura does not require you to create an account, provide an email address, or submit any personally identifiable information to use the App.

──────────────────────────────────────────────────────────────────────────────── 2. HOW WE USE INFORMATION ────────────────────────────────────────────────────────────────────────────────

We use the information described above solely to:

• Deliver and improve the App's colour analysis functionality
• Manage subscription entitlements and restore purchases
• Diagnose and fix technical issues
• Comply with applicable legal obligations

We do not sell, rent, or share your personal information with third parties for marketing or advertising purposes.

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